What self employed women are less likely to do in 2024 compared to men.

The Rise of Self-Employment Among Women in Canada

As of late, the phenomenon of self-employment has been on the rise among women in Canada, particularly within the Korean community. According to Statistics Canada, the surge in self-employment among women is found to be most pronounced within the Korean demographic. Furthermore, the data revealed that self-employed women are 13% less likely than their male counterparts to have employees and are also 20% less likely to be incorporated.
The reasons for these disparities are multifaceted. Firstly, it is suggested that women tend to exhibit a lower proclivity for risk-taking. Often driven by a deep-seated instinct to safeguard their families, women may inherently possess a lower appetite for risk. Consequently, this characteristic could manifest in their business pursuits, leading them to opt for less risky ventures and a more cautious approach to entrepreneurial endeavors.

Secondly, it is observed that women are inclined towards environments with lower stress levels, a preference which extends to their entrepreneurial endeavors. This inclination may lead them to structure their businesses in a manner that minimizes stress, including the decision not to employ staff or opt for incorporation, in order to maintain a more manageable workload.

Finally, the financial dimension cannot be overlooked. Women may face constraints in terms of the capital required to invest in their businesses, influencing their decisions regarding incorporation and employee hiring. Additionally, there may be a pervasive sentiment among women that they should shoulder the responsibilities of their business single-handedly, leading them to forgo the option of hiring staff and embracing incorporation.

As such, the confluence of risk aversion, stress management, and financial limitations paints a complex picture of the entrepreneurial landscape for women, particularly within the Korean community in Canada. Understanding these dynamics is crucial in devising tailored support mechanisms and opportunities that address the specific needs of female entrepreneurs within this demographic.

Women Entrepreneurs in Toronto and Canada in 2024

In 2024, women entrepreneurs in Toronto and across Canada are making significant strides in various industries. The most popular types of businesses women are venturing into include retail/wholesale, early childhood, real estate agencies, light duty cleaning services, and hairstyling.


These ventures tend to be driven by individual efforts, with women often opting for solopreneurship. This trend could be a contributing factor to the hesitancy in incorporating their businesses or hiring additional staff. Perhaps these women are more inclined to maintain direct control over their ventures or are navigating the challenges of balancing entrepreneurship with other responsibilities.


Despite any hesitancy, there is a palpable sense of optimism among Toronto and Canadian women entering the world of business in 2024. They are eager to take calculated risks and pursue their entrepreneurial aspirations. However, this optimistic outlook is tempered with caution, as women carefully assess the opportunities and challenges that accompany their business endeavors.
As these women continue to make an impact in diverse sectors of the economy, their entrepreneurial spirit will undoubtedly contribute to the growth and innovation of the business landscape in Toronto and Canada as a whole.

If you are a solopreneur and are looking for a Business Advisor to set you up for success, reach out to me for a discovery call at no charge. CLICK HERE.

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